6 phases of Rotary

Six phases of Rotary from D5450)

Phase 1: Prospecting and Recruiting

Click here to watch an hour long video from our June 2012 Membership Seminar with guest speaker, Katie Ehlis (Rotary Club of Denver Southeast). We recommend that your club’s membership committee watch this and that your club board watches it. We would even recommend that this could be presented to your club in lieu of a regular speaker.

Phase 2: Vetting Prospective Members
It’s important to get to know the visitor/prospective member who is considering Rotary and your Rotary club. Rotary is often a fit for service-minded individuals; however, your club (its schedule, personality, projects, financial and time commitments) may or may not be a “fit” for this prospect. After the prospect has visited your club at least twice – this shows sincere intent to learn more – ask him/her to sit down with you and perhaps another club leader so you can get to know more about them and what they are looking to gain from becoming a Rotarian. It’s better to find out if there’s a fit before an individual is inducted.
Phase 3: Induction & Red Badge
The induction of a Rotarian needs to be special to the individual and to the club. Encourage the inductee to invite family to the induction since they will become an extension of Rotary and part of the Family of Rotary. There are sample induction scripts on the Rotary.org website. Your club president or membership chair can create a script from scratch that matches the personality and mission of the respective club. It’s up to you – just be sure to make this special.
The District Membership Team recommends that clubs review and reinvigorate their new member processes in order to help with engagement and retention of the new member. The Red Badge program is very customizable for each club and is a superb tool for educating a brand new member about the local Rotary club, District and Rotary International so that the new member can discover where they want to focus their efforts and time in Rotary.
Phase 4: Engagement of the Member & Service
This is for the new member as well as the tenured (seasoned) Rotarian. All members need to be engaged in activities, projects and even administration of their club.
Phase 5: Leadership & Development
Some tools are readily available in our District 5450 such as District Assembly and the Rotary Leadership Institute (RLI) as well as resource materials and guidelines from Rotary International. Check back with us (the District Membership Team) and your AG (Assistant Governor) for more information and resources to help you and your club in the area of Leadership and Development of members.
Phase 6: Departure
Sometimes members leave. We are sad when a fellow Rotarian passes away, has health issues or is relocated. If a Rotarian changes jobs and needs to relocate or can no longer attend your club’s meetings, look for other clubs in your district or the district to which the member will be relocating. Rotary wants to keep good people in Rotary regardless of location. If a member leaves for other reasons, make sure to conduct an Exit Interview so your leadership team can learn from the departing member.
These are the 6 Phases of Membership. In which phases does your club shine and which phases do you face challenges? Reach out to the District Membership Team so we can be a resource or sounding board to you.

– See more at: http://portal.clubrunner.ca/50085/SitePage/6-phases-of-membership#sthash.Y3hChOxT.dpuf

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